[Communications] CCGA conference logo ideas - pdf attached - please respond Tuesday if possible.

[Lorraine Kells]

Hello all,

Since 2017 we've had amazing graphics for our conference; they've been
"branding" images to illuminate our purpose as a network of community
gardeners.  Much praise goes to Amy for what is now four years of powerful
imagery. There's been consistency in either the use of hands or urban
images, but the hands now curved to cup a green and growing plant or leaves
is really elegant. YEAH Amy, you are terrific!

The hands on #1 graphic are most elegant.  However, the hands of the smooth
#3 graphic suggest a release of some growing green leafed plant which is
how I view gardening.  We receive from the earth what is released by the
seed.  And the suggestion of blue sky is there.  I'm for #3.

And the palette are great.

Lorraine








On Tue, Feb 4, 2020 at 10:20 AM JW Glass <james.wesley.glass at gmail.com>
wrote:

> Hi All,
>
> Amy they look great...I like number 3...  JW
>
> On Tue, Feb 4, 2020 at 12:24 AM Amy Olson <akeo at me.com> wrote:
>
>> Hi everyone,
>>
>> Finally I’ve had a chance to finish the logo ideas for your review.
>> Thanks for your patience!
>>
>> Please see the attached pdf.
>>
>> There are two variations of one concept shown: One is hand-drawn and one
>> is smoother.
>>
>> Page 1 shows how we could standardize the logo using a ‘solid' version of
>> the existing CCGA logotype. For this version, the words of the theme would
>> not be a part of the logo, but would be mentioned in a headline or the text
>> of the marketing pieces. The logo would emphasize “CCGA 8th ANNUAL
>> CONFERENCE”.
>>
>> Pages 2-4 show some standalone conference logo ideas. These show the
>> THEME prominently (as we’ve done the past few years).
>>
>> Please reply to all with your thoughts and which ideas you think could
>> work.
>> Let me know if you’d like to chat on the phone.
>>
>> We’re in the process of creating an email, flyer, web page, and Facebook
>> posts to launch registration and announce the conference details. Please
>> reply on Tuesday (today) by the end of the day if possible, as we’d like to
>> include the logo in these materials. I look forward to hearing your
>> thoughts!
>>
>> Thanks!
>> Amy
>>
>>
>>
>>
>>
>>
>>
>>
>>
>
> --
> JW Glass
> Chicago, Illinois
> 312.498.3889  |  james.wesley.glass at gmail.com <jameswesleyglass at gmail.com>
>
>
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